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E-commerce Archives

Low Product Availability: A Challenge For Amazon Vendors

How has COVID-19 affected product availability on Amazon? Product availability is a challenge for vendors this year. We’ve heard from some of our Amazon Vendor customers that their products keep going out of stock on Amazon, leading to lost sales. As we discussed in our previous post, 2020 has been a record-breaking year in terms […]

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Negative Reviews Up 324% on Amazon

How has COVID-19 affected Amazon reviews? Have your products been receiving a lot of reviews on Amazon? This year has proven to be an unprecedented year, but on the bright side, sales through online retailers are booming. Amazon.com has posted record sales increases in both Quarter 1 and 2 of 2020. In fact, sales for […]

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Amazon to Discontinue Customer Reviews Report

Amazon Update This week, Amazon announced that the 'Manufacturer Answers and Customer Reviews Report', accessible through Vendor Central, will be discontinued. After August 31, manufacturers and brands will no longer be able to download recent customer reviews and questions from Amazon. So, what are the options for manufacturer brands to track and to respond to […]

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Why do my listings have the same Best Sellers Rank?

Amazon Update Recently, some of you may have noticed that some of your product listings have exactly the same Best Sellers Rank, in the same product category, at the same time. How is this possible? It looks like Amazon has made yet another change to its platform, this time affecting the Best Sellers Rank.  What […]

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The "Buy Used" Option on Amazon

Update Earlier this week Amazon made yet another change to its platform, this time affecting the information displayed inside the buy box on the product detail page. If any of your listings are currently experiencing stock issues such as "out of stock" or a shortage of "new" offerings, the buy box will be replaced with […]

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Amazon Presents Vendors with New Hurdle

What We Know At the beginning of the year, brands noticed that Amazon began to remove certain comments on reviews. The comments removed contained information like email addresses, URLs, and phone numbers that include letters (Ex. 1-800-PAINTER). In the past few weeks, Amazon updated its response flagging system in order to keep fraudulent accounts from […]

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Amazon Updates its Customer Questions and Answers

Update As many brands are aware, Amazon began making changes to its internal response filtering system at the beginning of the year.  We believe many of the changes are being made in order to better prevent fraudulent accounts from responding to both reviews and questions, as well as to improve the quality of customer content […]

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The Manufacturer Badge on Amazon

The Manufacturer Badge On Amazon, vendors have the option of displaying a badge next to their handle when posting a response to a question or review. That badge is the "Manufacturer Badge", and it's more important than you think. What is it? To know how important the manufacturer badge is, we have to look at […]

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Understanding Price Competition on Amazon

Understanding Price Competition on Amazon Price competition on Amazon is fierce. How is your brand targeting a particular market segment with your pricing strategy? Does your brand know how they stack against the competition?  Below, we are going to use search results to analyze pricing on the digital shelf and provide examples of pricing strategy.  […]

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Top 5 KPI's for Brands on Amazon

What Metrics Can be Used to Evaluate the Health of a Product Listing? E-commerce managers managing large product catalogs on Amazon have the Herculean task of tracking 100s to 1000s of product listings and struggle with how to measure the success of a product listing. Aside from sales data, what is the best way to […]

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